This summer, Woman’s World magazine contacted Bruise Relief™ about offering a coupon to their readers. We were delighted to offer a discount INCLUDING three free travel size samples to women across the county. We know you all have friends, spouses, children and parents who can benefit from Bruise Relief.  We’ll continue to offer this discount through September 1st to our blog readers, twitter followers and loyal fans. If you haven’t tried Bruise Relief, now is your chance!

Get 30% off the retail price with three free travel samples included. Pass the samples along or keep them all to yourself. We won’t say a word.

Shop online at our website and enter this code to receive your discount BRWW2010

Following a recent sailing excursion, Bruise Relief’s fearless leader learned that her husband was not “in the know” about all things Bruise Relief.  When her husband took a rather painful whack to the wrist, almost immediately, an ugly 4-inch blue and purple bruise began to form. When Barbara offered her husband some gauze bandage along with the Bruise Relief, he questioned the need for gauze. 

 What? How can this be? Apparently, he had never heard about the gauze /Bruise Relief combination. Barbara explained.

For severe cases, gauze can really help in the recovery process.

First, apply Bruise Relief to the area as soon as possible.  Secondly, secure a piece of gauze to the area so the Bruise Relief stays on and can be absorbed into the skin.

Armed with this new bit of knowledge, Barbara’s husband applied Bruise Relief and gauze to the large purplish bruise. The next day, the bruise was gone. Vanished.  

Get “in the know”, try the Bruise Relief and gauze combo.

It does the trick!

Question

Is there a remedy for constant bruising?

How long does it take to see results from Bruise Relief?

Typically our customers report their bruises either never appear or are dramatically less severe on the first day of using Bruise Relief. We do recommend however that best results are achieved by using Bruise Relief right after impact, within the first hour of trauma to the skin. Many customers do report using Bruise Relief on an older bruise and have noticed those bruises heal faster.

Why is Arnica not in Bruise Relief? Is Arnica a bad thing?

Arnica is not in Bruise Relief because it was never in the original formula developed five generations ago. Arnica has been around for a long time. Our customers tell us they prefer taking fewer internal medications, particularly those people on blood thinners. Bruise Relief contains natural ingredients and is applied topically.

Where can I purchase Bruise Relief?

Bruise Relief is available at Walgreens nationwide. Look for us on their pharmacy counters in May and June. Bruise Relief is also available at Supervalu and Jewel-Osco drugstores, online at Target.com and Amazon.com. You may purchase Bruise Relief on our website or visit the Bruise Relief home page to see a complete listing of retailers currently carrying Bruise Relief gel and serum.

We’ll wrap things up with this great comment from a loyal customer:

I use  Bruise Relief for Sclerotherapy Treatments (for spider veins.) I rub some on before leaving the doctor’s office and the bruising is usually reduced by 75-80%. As a matter of fact I just told a co-worker about your product this morning; how it works and where she can purchase it. I tell everyone about it, how it is basically a natural product, and very easy to use.

Keep those questions and comments coming in to the website. We love to hear from you!

Before you can know how to treat your under eye dark circles, doctors say you have to know why you have them, since there are a variety of treatment options out there suited for specific causes. Some of the common causes of dark circles: Aging, Heredity, Excessive Sun Exposure, Broken Capillaries, Loss of Fat and Collagen, Stress and Lack of Sleep, and Allergies.

Allergies are actually the most common cause of dark circles, which Dermatologist Dr. Deirdre Hooper says can often be relieved by taking over-the-counter antihistamines like Zyrtec. She says products like Zyrtec can help shrink the vessels under the skin and reduce that purplish color we dread. For sun damaged skin, and for under eyes with broken capillaries and thinning skin, she also recommends Retinoids, like Renova or Retin-A at night, and an eye cream with a growth factor, like Lumiere.

Dr. Mary Lupo says an inexpensive, yet effective eye cream can also be found in Bruise Relief, a product created by the Mandeville-based company, Dr. Holmquist Healthcare LLC. Bruise Relief is actually used by a number of dermatologists to prevent post-procedural bruising, and Dr. Lupo says it can help with dark circles that are caused by broken capillaries.

Other tips to prevent dark circles—Wear sunscreen, drink lots of water, watch your alcohol intake, sleep on your back, elevated with 2 pillows if possible, get plenty of rest, and avoid stress! (I know, the last two are easier said than done!)

So how do injectable fillers factor into the dark circle debate? And if all else fails, what’s the best way to cover up dark circles? (i’ll give you a hint—Think Pink!)

Watch the video above to find the answers to these questions and more, plus see some dramatic before and after pictures.

Take advantage of this special offer to try Bruise Relief, the natural formula that helps your skin recover from traumas that result in bruising.

You never know when you might need this rescue remedy.   Did you injure yourself at the gym?  Maybe take a wild punch or kick in Jiu Jitsu class?  Apply Bruise Relief to the point of impact and you will accelerate the healing process tenfold. Instead of 2 weeks of ugly discoloration, your skin will look great within a few days.

Maybe you had a late night? Those dark circles under your eyes could be a dead giveaway at work the next day.  Bruise Relief applied under the eyes will diminish circles and give you a fresher look.  It may get you that promotion.

Bruising or discoloration of the skin occurs when an injury causes pooling of blood and fluids beneath the surface of the skin.  Bruise Relief works by super-hydrating the area, helping the body to reabsorb the excess blood and fluids, and diminishing the appearance and duration of bruises.  Instead of two weeks of purple or blue or even green skin, you can be bruise free.

Spring Sports Season is here! Pack a tube of Bruise Relief in your gear bag and save yourself the pain and embarrassment of unsightly bruises.

Don’t forget. For the month of April only, find us on the shelves at Walgreens nationwide for $2 off the retail price. Give Bruise Relief a try. Tell a friend. Buy a tube for your mom or dad. See just how great Bruise Relief works.

]]> http://www.bruiserelief.com/bruise-relief-gel-on-sale-at-walgreens/feed/ 2 http://www.bruiserelief.com/bruise-relief-in-communication-arts/ http://www.bruiserelief.com/bruise-relief-in-communication-arts/#comments Tue, 23 Mar 2010 06:42:21 +0000 Becky http://www.bruiserelief.com/?p=454 MacGyver Marketing

by Robbie Vitrano

It’s a wonderful world, but it has some problems. If you could solve a few, would you?

It’s easy to daydream in the valleys, between the better paying gigs, about changing the world. But that changed for me after Hurricane Katrina. Defining the purpose and impact of my work could no longer be a hobby.

Turns out our experience in New Orleans provided us a three-year head start on the global recession. I find it ironic to hear references to an economy “underwater.”

The recession was created by the behavior of business. By omission or commission, we’ve got blood on our hands.

Through my work in New Orleans, it’s become clear that we can play a larger role. Upstream. One that’s good for society, good for capitalism and arguably necessary for our business.

Confidence, optimism and all of the other ingredients of innovation and economic recovery, rise and fall on some belief in a way forward. But to drive it, we need more skin in the game, more feel for the shape of the cause and effect of our work.

Being awake is a bitch, best appreciated in the moment of truth that drops in when you least expect it. Mine arrived August 29, 2005, when 80 percent of my city was destroyed.

Almost three years later to the day, the first tremors of the global recession were felt. Billions of people were about to realize, as we had in New Orleans, that everyday, everything is in play.

Our response in 2005 was to take an active role in launching companies with a tilt toward social entrepreneurship. Our strategy hinged on the untested and unapologetic belief that what we did for “traditional” clients could be evolved to include product development and the securing of investment.

Catalyzing entrepreneurship was crucial in a post-Katrina New Orleans forced to confront its decades-long decline and in desperate need of a reinvention that transcended the economic, social, cultural, environmental and political ecosystem. Our opportunity for impact was not simply startups, but a newly emerging kind of business, combining social purpose with financial promise.

The city had become a social innovation laboratory, swollen with a crush of newcomers, brainy idealists bouncing into reawakened natives, creating an entrepreneurial alchemy. Our company Trumpet was its startup Ellis Island, with tarted-up business plans and cocktail napkin sketches piling up in our lobby.

In evaluating startups, venture capitalists talk about the cure for cancer (differentiated positioning), white space (the size of the untapped market) and the go-to-market strategy. Sound familiar? But the difference between an established client and a startup is significant: In a startup the game begins in sudden death with a very small window to prove concept. The goal is not perfection or market share, but validation of the business idea through customer development. Less crafting, more failing fast.

We formed a ventures unit—venture marketing—laughably unready for the full complexity, but leading with our chin. Working in New Orleans, with its absence of major brands, had prepared us well. Budgets are small, resourcefulness at a premium. We’d found the role we were born to play.

We started with nine companies, hosting two under the roof of the icehouse we’d renovated in a flooded, historic neighborhood. We raised several million dollars from investors, created patents and dove into other waters previously out of our depth.

The New Orleans-based startups we partnered with began to break out nationally this year. Bruise Relief landed distribution in CVS and Walgreens, thriv rolled out in Sports Authority’s top 150 stores and Feelgoodz was picked up by Whole Foods. Naked Pizza, a company hacking the $30 billion pizza industry with the world’s first functional food pizza, gained international recognition alongside Burger King, Dell and Zappos for its pioneering use of social media, attracting the investment of billionaires Mark Cuban and Robert Kraft.

It’s a bumpy, necessary path I call MacGyver Marketing in homage to that patron saint of practical invention. It’s also a deeper more authentic application of branding, aligned and awake. It makes complete sense and remains wildly unpredictable.

I now have metrics to support my unlimited faith in the capability of the people in our profession to help lead the way forward, restoring trust in a capitalism that liberates talent and innovation while serving the social good. We are uniquely qualified to make a business case for replacing cynicism with optimism. It gains energy when we move upstream-a natural evolution-turning ideas into product, business ideas into fully realized organizations, conscious of all stakeholders.

We can. We should.

“I squeeze the packet like a toothpaste tube to get the most out of it.  Then at home what I would do to get all the product out is to slit it up the side, open it up and rub the packet against my skin almost like a tissue.”

Once you’ve used all the sample product, don’t forget you can find Bruise Relief on the shelves at Walgreens nationwide.

by N. Sedef Onder (excerpted)

Last week I attended the first-ever “Swagapalooza,” which was billed as an “experiment in viral media” and allegedly featured the world’s most-followed bloggers, twitterers, and digital influencers, all gathered at a nightclub in Manhattan to review new companies showcasing their products and services.

As we know, swag bags (or “goodie” bags) are often superficial aspects of an industry conference, awards banquet, benefit or other event. At Swagapalooza, far from being an afterthought, they’re the main event. Nobody in attendance was pretending this was anything more than a series of shameless, promotional plugs by entrepreneurs — all documented in real-time in a meta, self-referential style by a live Twitter-feed broadcast on a monitor immediately to the right of presenters onstage. The effect was an entertaining social-media Gong Show of sorts. Live tweets ranged from hysterical and often harsh commentary on speakers, products, and audience members… to annoyingly distracting asides — depending on your perspective.

PR’s come a long way, baby. In the New PR, the free stuff is the “pitch” or newshook. The bloggers are the new journos. But for emerging businesses presenting at the event, which included Switch2Health, Surprise Industries and Bruise Relief® among others, it was an opportunity to introduce and market their products with the goal of creating online buzz via social media channels.

It remains to be seen what the impact will be on their brands and bottom lines, but considering the virtually zero level of investment of all involved, it’s hard to see a downside. From the perspective of building name recognition and visibility for brands and featured products, any return at all will be a bonus. Can’t beat that, especially in the current economic environment.

Nature’s combination of ingredients for big time results!

While on vacation in Disney World, (with the family) I managed to slip away from the madness, and in the first aid aisle of the pharmacy, while I was searching for band aides, I stumbled upon Bruise Relief®. My cosmetics geared wheels were turning!!

So…I am in Florida, and the Magic Kingdom is at arm’s length. I hear a chorus of delight ringing through my ears. I had just discovered my soon to be no-so-secret weapon. In the pharmacy of all places!!! Just goes to show that you never know where you will find a hidden treasure…